As a PR veteran I am often asked for my top PR tips. This is the one that my experience has shown to be most impactful: The Invisible Factor. Wait. Isn’t PR all about… visibility??? Let me tell you a story. A while back, I was worried about my precious dog, Kayla. She had […]
I am a fast paced person. I like when things are exciting and dynamic. It’s why I love working with video. You can create this super short, but super impactful piece of media that delivers facts and feelings quickly and has an immediate impact on the viewer. But in life and business, it can be […]
My dog is a great marketer. Every morning as I get out of bed, right where I put my feet down, she is there saying, “Good morning! I’m here!” It never fails to make me smile. And it gives me my first thought of the day. “Don’t forget to walk the dog!” But from that […]